Crisis Communication is an essential and specialized component of crisis management. It pertains to an individual’s or business’ reputation.
Crisis Communication Management’s goal is to protect the brand and reputation of an individual, organization, or business and impact its public image.
Risk Assessment can be considered the backbone of any Business Continuity Plan. Its function is to identify potential hazards and risk factors that can cause physical and or emotional damage.
The goal of a thorough risk assessment is to identify, control and eliminate the risk.
(Online) Reputation Management (ORM)
Being able to formulate plans and strategies to influence public perception of an individual or business is key to the success of that individual or business via the internet. ORM is the engine that drives public opinion about an organization or business services or products.